ONLINE WKSHOP | Using Behavioural Economics to promote ‘better’ behaviour – How to include insights from Behaviour Science in early years programs

Date & Time: 
Tuesday, June 16, 2020 - 5:00am to Thursday, June 18, 2020 - 9:00am
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Location: 
Online course

About

ISSA and =mc consulting offer this 1-day online workshop to support organisations in using decision science to strengthen their impact.

(Repost from https://bit.ly/2MNDcT8)
 
Anyone involved in early years is keen to encourage others to behave more responsibly, socially, and positively. This can range from encouraging fathers to be more involved in parenting, to encouraging hygiene among children in coronavirus times, and persuading carers to act in ways that better support children’s development and learning. One proven effective approach is to use techniques borrowed from decision science. These techniques combine psychological and neurological insights that demonstrate how you can affect people’s behaviours using simple powerful ‘nudges.’
 
We will look at how to:
  • Understand the key ideas underpinning decision science and behavioural economics
  • Appreciate how to affect our rational decision-making style or irrational one
  • Set up a ‘decision architecture’ to guide the audience’s decisions
  • Use several key heuristics such a FOMO, defaults and loss aversion
  • Affect the behaviour of adults in appropriate ways
  • Affect the behaviour of children in appropriate ways
  • Affect opinions and attitudes in the general population
The days will involve:
  • Key practical advice for small to medium organisations
  • Case studies of success
  • Exercises and activities
  • The chance to ask practical questions online
You will leave with the skills and confidence to use decision science in your work. Plus, a full set of notes.
 

Dates:

This programme runs over two days 16th and 18th June. The gap in between is for practice!
 
  • On 16th June the workshop will be split into two 1.5 hour sessions. Part one will run between 10:00 - 11:30 CET and part two between 13.30-15.00 CET.
  • On 18th June the workshop will be split into two 1.5 hour sessions. Part three will run between 10:00 - 11:30 CET and part four between 13.30-15.00 CET.
To get the most from the programme you need to attend all four sessions.
 

Investment 

  • The workshop is free of charge for members of ISSA, AfECN, ANECD and ARNEC.
  • If you are a member please register through www.issa.nl This booking is only for non-members. Participant fee is £75 + VAT.

Programme leaders

  • The programme leaders will be`: Bernard Ross, Director, =mc consulting. Bernard is a leading consultant working with charities worldwide. He wrote the ground-breaking book on decision science in the non-profit world Change for Good.
  • The Discussant for the programme will be: Liana Ghent, Director of ISSA. Liana has over 25 years of nonprofit leadership experience. She has led ISSA since 2006 and under her leadership, the association expanded its programmatic portfolio and has grown significantly in reach and impact.

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